A Content Analysis of Mission Statements in Nonprofit Education

Authors

  • Eugene A. Wilkerson Regis University
  • Crystal A. Evans Regis University

DOI:

https://doi.org/10.18666/JNEL-2018-V8-I1-7321

Keywords:

mission statement, keywords, accreditation, curricular guidelines

Abstract

Using computer-assisted qualitative data analysis, researchers analyzed the mission statements of schools that house nonprofit management programs associated with the Nonprofit Academic Centers Council (NACC). They analyzed mission statements as an aggregate and by location. When comparing keywords in the schools’ mission statements to keywords in the NACC guidelines, they found that arts, science, and humanities schools’ mission statements shared only one keyword with NACC Curricular Guidelines: society. Business schools’ mission statements also shared only one common word with NACC Curricular Guidelines: management. However, public administration mission statements had three words in common with the NACC Curricular Guidelines: (1) nonprofit, (2) public, and (3) effective. The researchers conclude that there is little connection between nonprofit management programs and the mission statements of their schools. Nonprofit programs may be lost in their schools and could benefit from accreditation to ensure their integrity. This is important information for the best place debate and the accreditation debate for nonprofit management education programs. Subscribe to JNEL

Published

2017-12-28

Issue

Section

Articles