The Value of Research in Recreation Fee Project Implementation


  • James D. Absher
  • Daniel W. McCollum
  • J. M. Bowker


Business planning, recreation managers, evaluation


In a survey of Forest Service managers responsible for implementation of recreation fee programs, research skills were perceived to provide little benefit to business or communications planning. A majority of managers reported, however, that they used research data they collected or contracted for when developing and implementing their fee programs. They rated the usefulness of that information very high relative to otl1er sources used. Few reports of formal studies prior to fee irnplementation suggest that a substantial part of the research that occurred was very casual in nature. Since implementation, most managers are not collecting any information to help evaluate success or failure of the fee program to accomplish program objectives.





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